ATELIER100 UNVEILS SECOND DROP AT LONDON DESIGN FESTIVAL 2023, IN DISPLAY INSPIRED BY LONDON’S MARKET STALLS
18 September 2023

3 Mare Street, London, E8 4RS
Open until Sunday 24 September | Mon-Sat: 10:00 - 18:00 | Sun: 10:00 - 17:00
September 2023 - Creative incubator programme Atelier100 has unveiled its latest collection, Drop02, at an East London pop-up venue designed and manufactured by 2022 collaborator, design studio Mitre & Mondays. Bringing Atelier100’s mission to life of supporting community-driven, local design, Mitre & Mondays looked to London’s rich history of making and selling.
“We were inspired by the awnings and structures found in traditional market stalls that have lined the city’s streets for hundreds of years. We created a set of exaggerated structures that echo these shapes at both their highest and lowest elevations.”
Mitre & Mondays
The main objective was to enhance the pieces from Drop02 in a democratic display that would bring the designs together as a cohesive collection. Housed in a pop-up shop venue, the brief was to create a light, adaptable and intriguing structure, while standing true to the conscious approach that Atelier100 instils in all of its collaborators.

For the space, Mitre & Mondays leaned largely on aluminium due to its lightweight, reusable properties, ensuring that all of the structure’s elements come together through impermanent material connections (like tensioning, bolting and cradling) to allow for maximum recyclability.
“The result was a functional spatial concept that dances between retail and exhibition, occupying minimal space while creatively expressing the designs. From the outside you see snapshots of the collection but nothing in its entirety: you have to step into the world of Atelier100 to see everything as a whole.”
Mitre & Mondays
DROP02 OVERVIEW
Following its successful debut last year, Atelier100 has launched Drop02, a distinctive new collection of limited edition pieces designed by its 2023 Cohort of 22 hand-picked creatives and studios, all designed in London. The drop will be showcased throughout the week and available for pre-order at a pop-up showroom as part of the London Design Festival.
- The collection prioritises local approaches to sourcing and making, and spans fashion, accessories, furniture and homeware
- From 3D-printed footwear to innovative jewellery, Drop02 advocates local retail and is consciously driven
- 22 exciting creatives and design studios make up the 2023 Cohort, the talented roster spans a wide range of disciplines, including industrial design, sculpture, textiles and fashion
- Produced in London and the wider UK
- Drop02 will be available to view and pre-order during the London Design Festival as part of the Shoreditch Design Triangle and the Dalston to Stokey Design District, as well as via Atelier100.com and the Hammersmith store.
- The collection will be available to purchase from the end of November
- Prices range from £20 - £750
Click here to view the full collection, product specifications and information. For HR imagery, more information, interviews, quotes and product loans, please contact Camron.
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NOTES TO EDITORS
Atelier100
A think tank and a store all rolled into one, Atelier100 aims to discover and support emerging, London-based creatives by helping them bring their products to life, and inspiring local communities to shop close to home. Now in its second year, it is driven by an exciting collective of creatives, makers and design industry experts. Atelier100 was established to bring the focus back towards the merits of local design and local production, giving agency to ideas that might otherwise have remained in limbo.
Established by H&M and Ingka Group (IKEA Retail), Atelier100 combines masterclasses in business know-how, 1-2-1 mentoring sessions and the opportunity for creatives with original product ideas to bring their concepts to life. Every product for sale has been designed in and around London, and is available to buy at our Hammersmith store.
Mitre & Mondays
Mitre & Mondays is a London-based design studio who were part of Atelier100’s first cohort in 2022, designing a floor light that featured a reclaimed London cobblestone – a bold civic totem that creates both weight and balance. Founded by Finn Thomson & Josef Shanley-Jackson, the studio designs and manufactures objects and spaces, with a mission to connect people to the material world around them.
Atelier100 Collaborators
Collaboration and expanding the networks of its designers is at the heart of Atelier100’s mission, supporting all facets of the creative community in London and beyond. For their Drop02 campaign and London Design Festival, Atelier100 has worked with a team of exciting creatives to further champion the city’s melting pot of talent.
Store / Showroom Photographer: Taran Wilkhu
Music: Fredwave
Creative Direction / Campaign identity: TEMPLO